Online Marketing

In-page analytics for powerful click monitoring

Google have released the beta version of 'In-page analytics' and I'm loving it! Find out what you can learn >>

How to market your biz better: Part 1:Branding

What does the word branding actually mean? Branding is all to do with perception and positioning. Companies ‘brand’ themselves to be appealing to the market they wish to do business with. Branding is much more than a logo and applies to the whole...

Using online behaviours in your strategy planning

Most of us are aware that insights into human behaviours can guide our sales strategy, but how many exactly put this into action? Here are some behavioural insights to consider...

How to shine online

Reached the point where your online presence is positively dull and lacks luster? Your digital self can shimmer and glow just as radiantly with an online makeover. Read on ...

Learning the ‘quantum’ of online marketing

Here’s my top ten list of learning the ‘quantum’ of online marketing...

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Out launch competition is at an end. And the winner is…..

Multi-media online – Don’t wave bye bye to business

You may have noticed that Google has made quite a number of changes to the search engine interface and filters. For users, this provides optimum control over searched content. Those who edit their website once a year and make no investment will want to...

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Welcome to the launch of our redesigned and snappy blog. To christen this event, enter our launch competition ...

Twitter and promoted tweets

The much speculated arrival of promoted trends on Twitter has now arrived. The test subject: Toy Story 3 is said to have been 'sold' for thousands of dollars.

Will the internet kill the newspaper?

According to a number of news sources from the onset of the year, online marketing and advertising is on the up! Outsell publishing research say that online spending is set to rise to almost 10%. World Wide Worx tells us that the growth of users in South...