Social Media

3 BIG Considerations for Today’s Retailers

High street retailers are dropping like flies – HMV, Jessops and Game are just a few that we have waved goodbye to in the last 12 months. But could they have change their fate? My 3 BIG considerations are all important points for retail owners...

Musing: Business blogs Vs personal blogs

Friends, fans and retailers - If you are not already trading online, then read on to discover why you should be investing in an ecommerce shop and digital strategy.

Musing: Are we socially sharing too much?

A recent news story of a Cork-based couple who wanted the whole world to share in the birth of their child has had mixed views. Jonathan and Anna Saccone-Joly publish a daily video and have now acquired some 'reality' fame.....but did filming the birth...

Character assassination – should you adopt an identity online?

Does adopting an online character help you online? And would this plus knowledge make you an online god? Let's thrash it out...

The week’s Digital BIG 10

Over the last few weeks, the Olympics has dominated the news, advertising and our dreams (or is that just me and my unfulfilled fantasy of cycling faster that Chris Hoy on a unicycle!), so you might be forgiven for thinking that nothing else happened....

What’s Our Digital Future?

Digital communications are moving at the speed of light as popularity drives demand for new innovations. Just this week I watched a video from 'Quest to Learn' about a more interactive classroom learning experience for kids. I remember the day when our...

How to Market Better with Facebook Timeline

In this post I’m going to explain the new features on Facebook timeline and how you can market better by using them. If you have made the switch over to the new Facebook timeline for business page, then how are you finding it? It’s tough getting...

Facebook timeline for businesses – explained

Either I'm physic or spying on you, beacause I can see you're scratching your head in confusion and muttering a few obsanities about Facebook's new timeline for businesses. I'm running through theme here.

How to differentiate yourself online

Aspire to be more than you are, and you will succeed. When you do this, you inspire others to follow. This is the path of innovation. Differentiate yourself online.

Heat map insights for website owners

How powerful are heat maps and what do they show website and social media page owners? Heat maps can unravel the mystery of what visitors are looking at on their websites and social media page.